Comments on: UNIQLO: Unique Clothing http://rw-3.com/2010/06/unique-clothing-uniqlo/ Global Cultural Training for International Business Sat, 04 Feb 2012 14:15:58 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: Daniel Jones http://rw-3.com/2010/06/unique-clothing-uniqlo/comment-page-1/#comment-26019 Daniel Jones Thu, 01 Jul 2010 09:06:18 +0000 http://rw-3.com/?p=101674#comment-26019 Uniqlo may certainly be able to find global success, following the success of H&M, Zara, and Bennetton. But Mr. Yanai will have to take a global view of his customers and understand their wants, needs, and tastes to deliver the products that they will buy. He'll need to respect the opinions of his local managers who know the markets, cultures, and tastes of their local customers. If Mr. Yanai makes all decisions thinking that "he knows best," than he'd better know all of his global customers well. Uniqlo may certainly be able to find global success, following the success of H&M, Zara, and Bennetton. But Mr. Yanai will have to take a global view of his customers and understand their wants, needs, and tastes to deliver the products that they will buy. He’ll need to respect the opinions of his local managers who know the markets, cultures, and tastes of their local customers. If Mr. Yanai makes all decisions thinking that “he knows best,” than he’d better know all of his global customers well.

]]> By: Carmen http://rw-3.com/2010/06/unique-clothing-uniqlo/comment-page-1/#comment-26014 Carmen Thu, 01 Jul 2010 01:29:54 +0000 http://rw-3.com/?p=101674#comment-26014 Yes, it would be successful as it offers a wide range of clothings from kids to adults. I spent close to 10k in just less than a year since coming to China and still buying ! The clothes and materials are of good quality and design, and they employ efficient staff to handle the ever crowding queues at the cashier counters. Good thinking on the refund and exchange policy. One thing that needs change is the display or the opening of lingerie packs or room wear packs. If customers are not allowed to open the packs, just ensure there are samples of ALL sizes displayed. Otherwise, you must allow customers to open and check (both for the correct size and for defects). A bad experience in a store just last weekend is that the staff doesn't allow the opening of the room wear pack for kids and told to check the size on the label. We won't know the sizes and some items have different sizing in actual and we had to see it for ourselves. We also can't return for exchange if the size is not right .... which is not good at all ! To end the scenario, the staff said there is nothing he could do .... well, might as well keep them in the storeroom then !!!!!! I am not too good in conversing in Mandarin, otherwise I would have told him to keep all the stocks in the storeroom !!!!!!! Hope that UNIQLO would go around the world ..... any franchise ??? Yes, it would be successful as it offers a wide range of clothings from kids to adults.
I spent close to 10k in just less than a year since coming to China and still buying !
The clothes and materials are of good quality and design, and they employ efficient staff to handle the ever crowding queues at the cashier counters. Good thinking on the refund and exchange policy.

One thing that needs change is the display or the opening of lingerie packs or room wear packs.
If customers are not allowed to open the packs, just ensure there are samples of ALL sizes displayed. Otherwise, you must allow customers to open and check (both for the correct size and for defects). A bad experience in a store just last weekend is that the staff doesn’t allow the opening of the room wear pack for kids and told to check the size on the label. We won’t know the sizes and some items have different sizing in actual and we had to see it for ourselves. We also can’t return for exchange if the size is not right …. which is not good at all !
To end the scenario, the staff said there is nothing he could do …. well, might as well keep them in the storeroom then !!!!!! I am not too good in conversing in Mandarin, otherwise I would have told him to keep all the stocks in the storeroom !!!!!!!
Hope that UNIQLO would go around the world ….. any franchise ???

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